Unibet Sports Review

  • Name: Unibet
  • Founded: 1997
  • Jurisdiction: Gibraltar
  • Website: unibet.co.uk
  • Mobile Friendly: Yes
  • Score:

Unibet Sports Review

Despite initially struggling to get the recognition of a reputable and well established high-end brand in the casino and sports bookmaker industry, Unibet has successfully managed to carve out a prominent and well-deserved place in the competitive online gambling industry.

Desire to improve on service delivery and attention to detail have led Unibet to make notable improvements to their offering since it was first founded in 1997, almost universally to its advantage. Consequently, Unibet is now able to comfortably boast of offering one of the most bettor-friendly and appealing gambling experiences around, ensuring bettors have a wide range of different sports and casino betting services.

Shortly after it was launched, Unibet opened their online platform in 1998, which houses everything from exciting slot games to live dealer games to an extensive array of sports betting markets. A clearly demarcated header running along the top side of the website includes links to these making it very easy for you to choose whatever you wish to indulge in!

As usual, we are always interested in writing reviews for different sections, and this one covers all the sports betting services the website has to offer.

Unibet Sport Review

User Experience

We’ve already mentioned it briefly, but one of the outstanding aspects of Unibet website is the feature-rich content that punters are given access to. Unlike other websites that focus on one particular sport, Unibet comes fully prepared to offer you with everything that you could possibly need under one website.

With all that’s there to be offered, one would expect a cluttered and shabby website interface, but on the contrary, everything is well placed, where it deserves to be for your convenience. Right under the sports button, you’ll find three main categories – the sports, live betting and Supertoto & Superscore.

The sports section contains all the activities that are on-going or are expected to start at the website. Different sporting events have been categorized into groups to make it easy for you to choose. There’s also the ‘search’ field, which you can use to quickly and effortlessly locate an event without having to scroll through the menu list on the left-hand side.

The menu also contains sporting events that have been categorized under ‘live’, ‘starting soon’, ‘popular’ and other sports. This options enable you to quickly have a look at what Unibet has to offer, while the six tabs labeled in white makes it easy for you to switch between in-play betting options and different sports.

Odds, Sports & Markets

Unibet doesn’t fall short when it comes to sports and betting markets. The bookmaker offers just about every type of sport you’d expect at a typical bookmaker, which also comes with an unlimited number of markets. Given its main customers are from the Scandinavian countries, popular sports and events are mainly focused on some of the most watched elite football leagues in Europe.

Unibet doesn’t offer any Asian handicap markets to the lower leagues and sporting events, which came as a surprise to us. However, as if to make up for this shortcoming, they have something extraordinary in terms of special markets. ‘Card Markets’, ‘Foul Markets’, ‘Ball Possession Markets’ among many others are readily included in the pre-match list of the top European Leagues. Others might argue that these markets are also readily available at other bookmakers, but the difference is you can only access them through the ‘request a bet’ feature.

The odds across the sportsbook are at par with the industry standard, though they offer competitive prices on football, basketball and cricket events when compared to the other sports on offer. They also have price boosts on different events, and you can always find an updated list under the ‘promotions’ section located on the right-hand side of the screen.

Pros / Cons
  • A bettor-friendly and appealing gambling experiences.
  • An exclusive 90+ injury time insurance feature.
  • Competitive odds on football, basketball and cricket events.
  • Cash out feature is limited.

Bonuses and Promotions

The bonus and promotion section is yet another section that Unibet performs well and it’s well worth a browse for any player. To start you off, Unibet will refund you 100% of your first sports bet up to a maximum of €25 in their €25 risk-free bet.

In addition to the welcome bonus offer, the site also has money back deals and offers on different event specific specials that include exclusive bets on some of the top leagues and competitions such as the Champions League and the Premier League. You’ll only know of the event-specific specials through notifications sent to your email!

Betting Options – In-Play, Live Streaming, Cash Out, 90+ Injury Time Insurance

As with the large majority of online bookmakers, Unibet offers punters the opportunity of betting in-play across different sporting events, with most of the live markets being offered right to the end of the event. The odds are always being updated, to ensure that you get the latest prices. In addition to the on-going events, there’s also the ‘starting soon’ button, which contains a list of all upcoming in-play markets within the next few hours.

Don’t we all hate it when a bet is lost because of injury or stoppage goals? But thanks to Unibet’s 90+ injury time insurance feature, you can get a full refund of your stake if you lose a bet because of a goal that was scored in the extra time. This feature is exclusive to Unibet, and everyone is eligible to participate in it, but you have to opt in first prior to placing your bet.

Any passionate punter who wishes to keep an eye on the outcome of the match they’ve placed a bet on can fully take advantage of the Unibet live stream service, which keeps you up to speed on what’s happening in the sporting event. The live sports are fast to load, though the bookmaker has a 5-second delay on the matches, meaning you have to learn how to time well before placing your bet.

Just recently, the bookmaker joined the other elites to offer its members the cash out service, which is available for all pre-match and single bets on football and tennis only. When compared to other websites, Unibet has so much to work on in order to meet their player’s expectations as far as the cash out feature is concerned as other websites have more sports, events and markets included in the cash out option.


Looking around, we can see a continuous increase in the number of online bookmakers popping up in the already crowded industry. However, Unibet can easy stand out from the crowd as one of the most elite bookies, offering a wide array of sports with lucrative odds and markets to choose from. Combined with their top class service delivery, we don’t see why we wouldn’t recommend it to any punter out there!

Main T&Cs